How to Select An Affiliate Marketing Product

Affiliate Marketing

Learning how to select an affiliate marketing product is an important step in the maximizing of your earnings potential as a successful affiliate marketer.

You need to learn how to select the very best products for your affiliate marketing website that will not only satisfy the most discerning visitor but also provide you with a satisfactory income stream.

Because affiliate marketing is a business relationship between yourself and the product vendor where you promote their goods or services through web links, text or banner ads; the products or services you plan to promote will directly reflect on your credibility as an Internet marketer.

Since your e-commerce or business website is providing a marketing service for the product vendor, it is essential that you know how to select an affiliate marketing product that optimizes your earnings and enhances the status of your website.

To do that, the affiliate marketing products you select should focus on the needs of the niche market that your website serves; therefore you must first define the needs of your niche market.

If your website offers information on health care; you need to first identify the needs of the consumers who regularly visit your website.

This can be done by listing all the products or services they would normally purchase, along with any promotions they may be interested in.

The list will aid you with the selection of an affiliate marketing product that will fill their needs or solve their problems.

It’s easier to select a good product or service when you join an affiliate network that offers a free membership with your registration.

Commission Junction, Clickbank, Paydotcom and other affiliate networks make it easy to locate good affiliate products and programs to promote on your website.

After your registration is accepted by the affiliate network, log into each network to search for suitable affiliate products by keyword and product category.

When you enter your keyword into the search field, the affiliate network will provide you with a choice of several affiliate products to make your selection from.

Make a list of potential products that are most applicable and best suited to your website.

When you evaluate each product, make sure it fits into the theme of your site, appeals to your visitors and meets the needs of your niche market.

Every product you select should solve a relevant problem that visitors to your website might have.

The products you choose should present clear benefits to users, have good sales representation and provide you with a selection of professional promotional tools

When you decide on which product or products you believe you could successfully promote, begin researching the product and the people who created the product.

The best products to promote are ones you have already tried out for yourself and have faith in.

Send the creator of the products you are interested in promoting an email and ask them for a sample or a free copy of their product for evaluation purposes.  Most will be happy to accommodate your request.

Promoting an affiliate product you have already used and are satisfied with, is much easier than promoting on an assumption.

When you are satisfied with your product, evaluate how well it sells in the market.

Your affiliate network will provide you with these and other statistics.

Evaluate the commission structure for each product in relation to it’s cost. Most products offer a percentage anywhere from 10% to 80% with some offering 100%.

The products that offer the highest commission are often not the best products to choose.

High commission products normally have more competition in the marketplace and unless you are a seasoned affiliate marketer, you will not be selling sufficient quantities to provide you with high net salaries.

It’s better to choose a higher sales volume product with a lower commission schedule, than a product that is more difficult to promote with a high commission schedule.

Promoting products such as “how to” membership sites, will provide you with residual commissions long after the initial sale that quickly grow into a steady income stream.

Remember that affiliate marketers earn some of the highest paying six figure net salaries on the web and learning how to select an affiliate marketing product correctly, is critical to maximizing your earning potential.